Speaking to NPR recently, Ford CEO Mark Fields confirmed that the MoCo is working on a hybridized F-150, expected to debut by 2020.
SHAPIRO:I just pulled up some recent numbers. Your plug-in Fusions sold fewer than 8,000 vehicles through October while the F-series trucks - it was about 630,000 in the same time period. Are we looking at an electric truck in the future? I mean, that's such a huge, huge, huge chasm.
FIELDS: Well, we do have plans to have a rear-wheel drive hybrid truck but the end of the decade. So yes, we're working on electrified F-series, and it's really around a conventional hybrid. But to your point, as you look at the industry today with over about 60 offerings in the industry today for electrified vehicles, it represents around 2-and-a-half percent of the total industry. If you look four years ago or so, there were only about maybe 10 or 15 electrified offerings, and the percent of total industry was about 2-and-a-half percent.
This will be part of Fords recently announced $4.5 billion investment into electric and hybrid powertrain development. However it's unclear if Ford will debut the hybrid F-150 before their planned Hybrid SUV.
Maybe go with the proven 3.5-liter EcoBoost for the first truck hybrid. It's popular right now with the truck crowd with good fuel economy.
I wouldn't say the 3.5 is proven. They have all kinds of problem. They drink gas like a mafukka when you get on it or tow. Not to mention the cam phasers are gumming up because people use regular oil with a regular filter.
the Coyote however is the one that could use the helping hand in the fuel economy department. But it would be heavy, and how much could they/would they gain???